Privacy and Cookie Policy
GAME HOLLYWOOD HONG KONG LIMITED, and its Affiliates, (Affiliate means, in relation to any person, any subsidiary or holding company of such person, any subsidiary of such person’s holding company, and any company in which such person or its holding company holds or is able to control, directly or indirectly, the voting rights of not less than 20% of the issued share capital. holding company and subsidiaries) (together as "GAME HOLLYWOOD"), is dedicated to protecting the privacy rights of its online users ("you" or "user"). The Affiliate herein shall refer to Guangzhou Zhangyingkong Information Technology Co., LTD Company（Address: No. 368, South Jiangnan Avenue, Haizhu District, Guangzhou City, 10 self-edited 101, 2 / F self-edited 01；Contact information about personal information protection: customer.service@gamehollywood.com）This Privacy and Cookie Policy has been crafted to inform you as to the ways GAME HOLLYWOOD collects, stores, uses, and manages the information you provide during the use of any GAME HOLLYWOOD games or application ("Service" or “Services”).
You may manage your personal information and related authorization in accordance with this Privacy and Cookie Policy. We will prompt you in a reasonable way to focus on the provisions of this policy that may have a significant relationship with your rights and interests and the treatment of sensitive personal information. Please read this policy carefully before using or continuing to use our products and services. If you select/tick agree/Agree to enter, you fully understand or agree to the contents of this Policy.
1.Notice
1.1. This policy will be updated on April 19, 2022 and will take effect on April 19, 2022. This policy is governed by the laws of the People's Republic of China. In case of any dispute over the signing or performance of this Policy, the parties shall try their best to settle the dispute through friendly negotiation. If no agreement can be reached through negotiation, the parties may file a lawsuit with the court in the place where the defendant lives.
1.2.For the purposes of European data protection laws we are the data controller. If You have any concerns about privacy, please send an email to our Data Protection Officer at: customer.service@gamehollywood.com.In general, we will reply as soon as possible after receiving your email and verifying your identity as a user, within the time limit prescribed by law.
1.3. This Privacy and Cookie Policy may be updated according to the update of products and relevant requirements of laws and regulations from time to time. We will notify You of any material changes by posting the new Privacy and Cookie Policy on the Site. You are advised to consult this Privacy and Cookie Policy regularly for any changes.However, we will not derogate from or infringe upon your personal rights and interests in accordance with this Privacy and Cookie Policy without your express consent.
2.Information Collected and Used
GAME HOLLYWOOD’s primary objective in collecting you’ information is to provide administer and improve our Services and software and to enable you to easily navigate and enjoy the Service. The information we collect depends on what Services you use and how you use them.
2.1. Personal Information that You Give Us Directly
The provision of Personal Data by You is necessary for the performance of the Agreement and for validation purposes and to complete Your transactions, enforce licensing terms, and administer Your inquiries.
We will collect your Personal Data when You interact with our services such as when You register with us through the Services and create an Account; or make a purchase via the Services; or submit and/or sell assets, content or games via the Services; or submit a request for technical support; or download, register, and/or install any Software; or post any content via the Services. We only collect the minimum Personal Data from you and make use of the Personal Data when there is no other reasonable way to provide better Service to You.
Such Personal Data include without limitation:
• Your user name, Your email address, Your country, and a password;
• Your GAME HOLLYWOOD account information;
• Information you provide when seeking help from us such as your name and records of the issues you experience;
• Information you provide to enter a contest. If you win, we may need to collect your postal address and/or national identification for eligibility, prizes delivery and tax purposes.
Please note that because a third party (including but not limited to payment service providers, marketing networks, analysis tools, etc.) manages the purchases of virtual goods offered by the Service, GAME HOLLYWOOD does not have access to your payment details and billing information.
2.2. Other Information We Collect When You Use Our Services
● When you register or use the products and services, we will collect your network identification information and personal commonly used device information to mark you as our user.
● To meet the relevant laws and regulations policy, we will obtain your consent or under the condition of your offer to collect your identification information (including name, id number, telephone number and other information), the information as part of the sensitive information, declined to provide identification information may lead to you in the process of using products and services is limited by the corresponding.
● To protect you normally use our service, maintain the normal operation of the game basis function, optimize the game product performance, improve your game experience and ensure the security of your account, we will collect your device ID, name of equipment, equipment type and version, system version, IP address, MAC address, the application ID, the network type.
● When you use the products and services, we will collect your game log information, such as calendar, login log, item log, game matchmaking information, friends records, etc., so that you can view your game history and use it for game operation statistical analysis, customer service complaint handling and other game security analysis.
● In order to ensure the safety of your game account and create a fair, healthy and safe game environment, we will collect your game identification information, hardware and operating system information, progress and game crash records and other information, so as to crack down on activities that disrupt the fair environment of the game or disrupt the normal operation of the game service.
● When you are in the game through the text, camera, voice, video, media content, and other ways to interact with other players, we may collect and save you send the information content is used to implement relevant game function and filter pornography, violence, politics, abusive, malicious ads, such as improper content, to purify the game environment, maintain a healthy Internet environment.
● If you want to interact with other game players through voice or video or participate in live broadcast, the game will access your microphone and camera to provide you with voice chat, live broadcast and other functions after your authorization.
● If you want to use bluetooth headset, gamepad and other external devices to play the game, the game will access your Bluetooth connection function after your authorization.
● If you agree to invite or add friends in the mobile phone address book to play the game or share the game content, the game will access your mobile phone address book.
● If you wish to interact with nearby gamers, we will collect your geographical location information after your authorization and consent, and use it to find nearby gamers, so that you can match and form teams with nearby gamers. Location information is sensitive information and refusing to provide such information will only prevent you from interacting with nearby gamers, but will not affect your normal use of other features of the product.
Please understand that the products and services we provide to you are constantly evolving. If a service is not included in the above description and needs to collect your information, we will separately explain the content, scope and purpose of information collection to you through page prompts and website announcements to obtain your consent.
2.3.Information Provided to us by Third Parties
By signing up to play our products on the Third Parties Platforms, you may agree to give us your Third Parties Platforms accounts information so we can establish an GAME HOLLYWOOD Account for you. You need an GAME HOLLYWOOD Account to play GAME HOLLYWOOD's products on these platforms. From such Third Parties, we may receive your personal information as you give to the Third Parties, such as your name, email address, Online ID, your country, etc. We do not receive your credit card number or other financial information.
Such Third Parties/Platforms include but are not limited to:
• Mobile Platforms
• Google Play
• APP Store
2.4. We collect and use your information only for purposes directly related to providing and improving application functionality.Such information, after de-labeling or anonymization, may be used for internal research, statistical analysis and prediction, to improve the content and layout of our platforms and services, to provide product or service support for business decisions, and to improve our products and services. For your clarification, we will never make any decisions based on this, which produces legal effects concerning you or similarly significantly affect you, and our purpose hereunder is only to provide you with better user experience, thus enhancing our Service .
2.5. If You prefer that we do not collect and process your Personal Data, You can at any time request us to cease the collection and processing of your Personal Data, see Clause4 below on how to do this.
3.Cookies
3.1. A cookie is a small data file that GAME HOLLYWOOD transfers to your computer’s hard disk for record-keeping purposes, generally to quickly identify a user's computer and to "remember" things about the user's visit. It may collect the following information: your habits of accessing websites, your browsing history, and your login history. The Service sends cookies to your computers when you access or view content of an GAME HOLLYWOOD game. Information contained in a cookie may be linked to your personal information for purposes such as improving the quality of our service, tailoring recommendations to your interests, and making the Service easier to use. You can disable cookies at any time, although you may not be able to disable all portions or functionalities of the Service.
3.2. GAME HOLLYWOOD partners with third parties who provide us with analytic and marketing services. To optimize the user experience provided by our Services, we may allow these third parties to place cookies on Your browser that information about Your use of the Services. We neither have access to, nor does our cookie policy govern, the use of cookies or other technologies that may be placed on Your electronic device by non-affiliated, third-party ad technology, ad servers or ad networks.Third party partners' use of your information through cookies is subject to their own information protection statements.
3.3. Session cookies are deleted from Your computer when You close Your browser. In the options menu of Your browser You can instruct it to stop accepting cookies or to notify You before accepting a cookie from the websites You visit.
4.Changing or Deleting Your Information
4.1. Under Data Protection Laws you have certain data subject rights including the right to: (i) request access to and rectification of Your Personal Data; (ii) obtain restriction of processing or to object to processing of Your Personal Data; and (iii) ask for a copy of Your Personal Data to be provided to You, or a third party, in a digital format; and (iv) ask us how your Personal Data is used by us; (v) erasure of Your Personal Data if GAME HOLLYWOOD is not legally obligated to retain the record; and/or any other rights as permitted by applicable Data Protection Laws.
4.2. You can cancel your account through publicised channels or through contact us. After you cancel your account, the content, information, data and records under this account will be deleted or anonymized (except as otherwise stipulated by laws and regulations or required by regulatory authorities); At the same time, once the account is logged out, it cannot be restored.
4.3.If you would like to exercise any above-mentioned rights, please contact GAME HOLLYWOOD at customer.service@gamehollywood.com. For your clarification, if Your Personal Data are erased/deleted or completely transferred to a third party, your account may become deactivated.
5. Information sharing or disclosure
5.1. We do not share personal information that directly identifies you with, unaffiliated third parties except to provide products or services you have requested, or when GAME HOLLYWOOD has your/your parents/guardians permission, or under the following circumstances:
• for legal reasons;
• enforce applicable Terms of Service, including investigation of potential violations;
• detect, prevent, or otherwise address fraud, security or technical issues;
• protect against harm to the rights, property or safety of GAME HOLLYWOOD, you or the public as required or permitted by law;
• necessary to provide the Services you need;
• protect other user’s or third-party’s personal safety in emergent situations;
• protect GAME HOLLYWOOD’s legal rights when filing a lawsuit or arbitration;
• under the request from the Your guardian.
5.2. We share your personal information in accordance with the principles of "legality, minimum necessity and clear purpose".In the event that we contract with a third party to provide some part of the service that You have requested or to assist us in analyzing our service or information collected about You (as you consent), GAME HOLLYWOOD may provide Your information to such third party, or such third party may collect information from You or the Customers on our behalf. When our third party agents or service providers collect or receive your personal information, we require that they use the data to the extent that are necessary and strictly for purposes and in the same standards consistent with this policy.
We will agree with the above third parties on the purpose, duration, processing method, types of personal information, protection measures and rights and obligations of both parties, and supervise the personal information processing activities of the agent. We have formulated the Information Sharing List to give you a clear and concise introduction of our embedded SDK list and third party list of partners.
5.3. In addition, we may disclose information about You to third parties in connection with a corporate reorganization, merger or amalgamation, or the sale of all or substantially all of our assets and will obtain your consent to do so if required by law.We will inform you of the name or name and contact information of the above third party and ask them to continue to be bound by this Privacy and Cookies policy.
5.4.We may provide ad-related data such as your device information, group tagging, AD discovery, browsing, clicking, playing, and AD conversion data to our partners who provide AD statistical analysis and optimization services, to analyze and measure the effectiveness of the advertising and better for you to provide quality, suitable for your service.
Please rest assured that we will take technical measures such as de-identification, anonymization or encryption algorithms to process the information provided in the aforementioned advertising cooperation to ensure that our partners cannot directly identify your identity.
5.5. Finally, we may encrypt, aggregate and/or anonymize information collected by the Services or via other means so that the information does not identify You. Our use and disclosure of aggregated, anonymized, and otherwise non-identifiable information is not subject to any restrictions under this Privacy and Cookie Policy, and we may disclose it to others, including with game developers, advertisers, publishers, business partners, sponsors, and other third parties.
6.International transfer
For the purposes as described in this policy and meet the laws and regulations and regulatory authorities of the relevant provisions, your information may, for example, be transferred or transmitted to, or stored and processed other countries outside of where you live. These data transfers are necessary to provide the services set forth herein. The submission of Personal Data by You via the Service may involve the transfer of Personal Data to countries located outside the EEA which do not provide a similar or adequate level of protection to that provided by countries in the EEA to. If applicable data protection laws require, we will obtain your consent for these data transfers to the countries outside the EEA. We will take all steps reasonably necessary to ensure that any Personal Data are treated securely and in accordance with this Privacy and Cookie Policy.
7.Security
Unless we are legally obligated to retain your information, we will retain your information and data only for the necessary period and for the duration of our agreement with you. Unless otherwise stipulated by laws and regulations, we will delete or anonymize your personal information after you voluntarily delete your personal information, cancel your account or exceed the necessary storage period.
GAME HOLLYWOOD has put in place reasonable technical and organizational measures designed to secure your personal information from accidental loss and from unauthorized access, use, alteration or disclosure. For example, a variety of security technical measures for control, the establishment of personal information security protection organization, the establishment of security emergency response system and security incident emergency handling mechanism.However, GAME HOLLYWOOD cannot guarantee that the current security measures are 100% perfect. Besides, we do not assume any responsibility for your disclosure of your personal information to the public and/or your inappropriate use of our Service, resulting in the disclosure of your personal information. Also please note that email and messaging systems are not considered secure, so GAME HOLLYWOOD discourages you from sending GAME HOLLYWOOD personal information through these mediums.
8.Policy Regarding Children
8.1. We recognize a special obligation to protect personal information obtained from children. The Services are intended for general audiences and GAME HOLLYWOOD does not knowingly collect any Personal Data from children. When users identify themselves as being children (i.e. under the age of 16 or under the minimum age in the relevant territory), consistent with applicable law we will: (1) not provide a path for them to input personal information, (2) collect certain information for limited purposes only (consistent with applicable law), (3) block or restrict the child from accessing relevant services (such as chat functionality); and (4) obtain consent from parents/guardians for the collection, use, and sharing of their children's personal information.
8.2. We will protect the information collected in accordance with this Privacy and Cookie Policy for the use of our products/services with the permission of our parents/guardians, and will only collect and use the information as permitted by laws and regulations, with the express consent of parents/guardians, or as necessary for the protection of minorsParents/Guardians could notice us and give us evidence of the age of their children. If we make material changes to how we use, collect, or share your child's personal information, we will notify parents by email or by in-game notice in order to obtain verifiable parental consent for the new uses of your child's personal information.
8.3. If you are a parent or guardian who becomes aware that Your child has provided us with information without Your consent or you wish to revoke your previously provided consent, review information collected from your child or have that information deleted, please contact us at customer.service@gamehollywood.com. GAME HOLLYWOOD recognizes the importance of safeguarding the privacy of children and encourages parents to check and monitor their children's use of online activities regularly.
If there’re other language versions of Privacy and Cookie Policy, this English version shall prevail.
Contacting Us
You can contact us by:
customer.service@gamehollywood.com
If you have any questions about this Privacy and Cookie Policy, please contact GAME HOLLYWOOD via the Email referred here above.